In this insightful episode of Brand Retro, host Mike Brevik dives into a discussion with Lindsey Coffey about the intersection of eco-friendliness and brand identity. Lindsey shares her journey from the fashion industry to becoming a vocal advocate for environmental activism. They explore how brands can authentically integrate sustainability into their messaging without falling into the trap of greenwashing. Lindsey highlights the initiatives of EcoBranders, providing a blueprint for businesses aiming to make a real impact while maintaining profitability. Tune in to learn how embracing sustainability can enhance brand loyalty and why every step towards eco-consciousness counts, no matter the size.
In this vibrant episode of the Brand Retro Podcast, we sit down with Josh Sullivan, the Executive Creative Director, Brand Strategist, and Designer behind the acclaimed and sometimes infamous Fried Design Company. Josh shares his adventures and challenges as an agency owner, diving into the exhilarating world of branding and the importance of infusing fun into business, creativity, and teamwork. Throughout our conversation, Josh reveals how maintaining a playful approach to serious business can foster innovation, strengthen team dynamics, and create memorable brands that resonate deeply with audiences. From navigating the pressures of agency life to unleashing the full potential of creative collaboration, this episode is packed with insightful anecdotes and practical advice for anyone looking to spice up their business practices with creativity and fun. Join us as Josh Sullivan unpacks the secrets to making work enjoyable while delivering award-winning results at the helm of the Fried Design Company.
In this rockstar episode of the Brand Retro Podcast, we’re joined by the incredibly talented James Martin, founder of Made By James and Baby Giant Design Co., and Creative Partner at Lincoln Design. Dive into the thrilling world of design with us as James shares his unique creative journey and the innovative approaches that have cemented his status as a design legend. This episode is jam-packed with cool insights, from James’s philosophy on creativity to the processes that drive his iconic projects. Whether you’re a budding designer, a seasoned creative, or simply a fan of exceptional design, this conversation offers a treasure trove of knowledge and inspiration. Join us as James Martin breaks down the elements that make great design and shares stories from his illustrious career, providing listeners with invaluable lessons from the forefront of the design world.
On today’s episode, Mike is joined by Sarah Panus of Kindred Speak to talk about how Brand Storytelling is 22x more memorable than facts and figures alone. Brands are the new Editor-in-Chiefs. Sarah shares her thoughts on how humanizing your brand through storytelling by using her F.E.D Method (focus, empathy, and data) can drive ROI. Tune in to hear how being intentional and really connecting with your audience can drive your brand to its fullest.
Mike is joined by a fellow marketer, owner, and founder of Impackedful Creative, Natalie Johnson. Natalie is a breath of fresh air and not only REALLY gets the art of branding, but she’s mastered the art of unleashing a company’s creativity while making an impact. A portion of all her profits is donated to fill hungry bellies with food, leaving those in need saying, “I am packed full.” Don’t miss this one!
Mike welcomes TikTok sensation and guitarist Pete Dankelson from Pete’s Diary to the Brand Retro Podcast. “It’s a Long Way to the Top (If You Wanna Rock ‘n’ Roll)” and Pete’s journey is as unique as they come and his optimism shines through in everything he does!
Founder and CEO of Shady Rays Eyewear joins the Brand Retro Podcast to discuss the brand, the journey, and the purpose behind Shady Rays! PLUS shop shadyrays.com and use promo code “RETRO” to get 50% OFF 2+ pairs of Shady Rays Eyewear!
Mike interviews third generation comic book creator, writer, and artist to the Brand Retro Podcast: Emma Kubert. Mike and Emma discuss brand creation, her background in comics, her latest project with Image Comics “Inkblot”, and the backstory of their connection with the “Good for Nothing” campaign.
This episode is a unique conversation with author C.J. English on her personal and professional journey, the brand connection, and how she’s now using her talents and influence to make a difference.
Mike interviews comic book creator, writer, artist, AND industry legend to the Brand Retro Podcast, Dan Jurgens. Mike and Dan discuss the backstory of their connection, personal branding, and the “good for nothing” campaign that all started with https://danjurgens.com/.
The “Brand Retro Mindset” is something we’ve not only cultivated for our clients, BUT it’s a thought process that we adopted for Cyberdogz. It’s all about tapping into that time and place when your brand was never more dialed in and ready to take on the world! Remembering that feeling and maintaining that edge is KEY to your brand success. We love, study, and aspire to follow the great defining brands, ranging from Nike, to Jordan, to Apple, to Macy’s, AND BEYOND!
