WATCH THE NEWEST EPISODE OF BRAND RETRO

#20

The Superman Brand with Dan Jurgens

After you listen to this episode, you’ll believe a brand can fly! Mike is joined once again by comic book creator, writer, artist, AND industry legend, Dan Jurgens. Mike and Dan discuss the birth of the Superman Brand, its impact on them personally, and even the 1993 decision to kill off the man of steel in DC Comics famous “Death of Superman”.

subscribe, share and review

To get the next episode subscribe with your favorite podcast player.

highlights

3:34 About the birth of Superman
6:12 What Superman stands for
6:36 The first comic that he read
10:49 Destroying a character
12:10 The Superman Returns movie
18:45 Reality and fiction
21:44 Working on tremendous characters
22:57 Having emotional impact
24:11 "The whole world is watching"
26:56 Knowing when Superman would be coming back
27:51 "The death of Superman"
29:21 The Superman brand

EPISODE RESOURCES