Michaela Schell returns to discuss the difficult decision and logic behind protecting her brand, the vision, and the business mindset behind cancelling this 2020 event.
Highlights
Revisiting the Limitless concept – 1:35
Cancelling the 2020 event – 2:29
The decision for cancelling – 5:25
The decision making process – 8:41
The key word: protection – 9:54
What Limitless is intended to be – 14:07
What the Limitless brand is – 17:09
Seeing what this virus does – 20:02